Rock On Wheels / ROW Productions

About Us

Rock On Wheels in Cheyenne, WY is your trusted local destination for bikes, skis, gear, and expert service. With a passion for the outdoors and decades of experience, our team helps riders and skiers of all levels find the perfect equipment for every season. From high-performance bikes and skis to apparel, accessories, and professional repairs, we’re dedicated to keeping your adventures smooth, safe, and fun year-round.

Expanding beyond the trail and slopes, our sister company, ROW Productions, brings professional entertainment and event services to celebrations across the region. As a full-service party and event rental provider, ROW Productions offers tents, tables, chairs, staging, lighting, and more—everything you need to create a memorable, well-organized event. Whether you're planning a wedding, festival, or corporate gathering, our experienced team is ready to handle the details.

ROW Productions also provides top-tier DJ services and full event production, combining high-quality audio, lighting, and atmosphere to elevate any occasion. Together, Rock On Wheels and ROW Productions deliver a unique blend of outdoor lifestyle expertise and event-experience excellence—supporting everything from your weekend adventures to your biggest celebrations.